AI Copywriter

Because Promodata feeds supplier data directly into distributor quoting systems, portals, and public-facing websites, your product copy is now completely end-user facing. Dry bullet points and internal back-office specs are no longer enough to win quotes or rank high in modern search engines.

The Promodata AI Copywriter turns your raw product details into engaging, human-sounding, and SEO-optimised descriptions designed for end users, search engines, and AI-driven vector discovery tools.

The AI Copywriter is integrated directly into your workflow:

1. Go to the Promodata Supplier Portal.
2. Log in to your account.
3. Select AI Copywriter from the navigation menu.

Generating high-converting, AI-ready product copy takes just a few clicks using the panel on the left side of your screen:

Step 1: Complete Product Foundation

• Item Name (Required): Enter the core name of your product (e.g., Apollo Ceramic Mug 330ml).
• Retail Brand (Optional): Enter globally recognised brand names here (e.g., CamelBak, Stormtech, Nike).
  Note: Do not enter in-house brands here. When a retail brand is provided, it will automatically prefix the item name in your generated copy.
• Raw Product Details (Required): Paste in whatever product details you currently have—even raw specs, carton quantities, or pricing.
  Don’t worry about cleaning it up first: The system automatically strips out pricing and carton specs to ensure the final output is 100% end-user ready.

Step 2: Select a Copy Persona

Click on one of the six persona cards to match your copy style to your target audience:

• Casual: Friendly, relaxed, and conversational tone.
• Corporate: Professional, concise, and polished style.
• Eco-Friendly: Sustainable, earthy, and ethical focus.
• Expo / Conference: Designed specifically for trade shows, exhibitions, and events.
• Marketing: Focused on visibility, impact, and promotional value.
• Tech-Focus: Modern, sleek, and feature-driven copy.

Step 3: Generate Your Content

Click the Generate Optimised Content button at the bottom of the left panel. Your newly crafted copy will appear immediately in the Optimised Preview panel on the right.

Step 4: Copy & Use

1. Review the text in the Optimised Preview window.
2. Click the copy button to send the text straight to your clipboard.
3. Paste the text directly into your catalogue management system or portal listing.
   (Need to start over? Simply click Reset to clear the form).

The tool automatically applies three key rules to every piece of copy generated:

• No Pricing: Strips out wholesale or retail prices to keep data clean for public quoting.
• No Carton Specs: Excludes shipping dimensions, gross weights, and carton counts.
• UK English Only: Ensures strict adherence to UK English spelling (e.g., optimise, colour) so copy reads naturally without needing manual correction.

• Review Before Publishing: Always give the generated copy a quick read to verify that specific technical specs (like capacity or dimensions) carry over accurately.
• Experiment with Personas: Try running the same product through Expo / Conference versus Corporate to see which style better serves the specific distributor segment you are targeting.